90-minute On-demand (Recorded) Webinar
Audience Research and Evaluation: Why it Matters Now More Than Ever
In collaboration with the Museum Assessment Program (MAP) and the AAM Committee on Research and Evaluation (CARE)
Sponsored by LearningTimes
Description Who Should Attend Presenters Registration Webinar FAQs Online Forum Sponsorship Opportunities
Description
This webinar will provide an overview of basic planning for audience research in your institution, and practical tips and tools for implementing effective research and evaluation of your (real and virtual) audiences. Explore the landscape of essential components for evaluation planning, including an examination of institutional mission, vision and purpose and articulation of goals for any research or evaluation study. “Drilldown” into the process components of a research program emphasizing practical tips for thinking and acting strategically about audience research.
Who Should Attend
Audience researchers, educators, visitor experience/visitor services specialists and interpretation specialists.
Presenters
Christine Reich, Manager of Informal Education Research and Evaluation, Museum of Science, Boston, MA
Steven Yalowitz, Senior Research Associate, Institute for Learning Innovation, Annapolis, MD
Webinar Moderators:
Greg Stevens, Assistant Director for Professional Development, American Association of Museums, Washington, DC
Jonathan Finkelstein, Founder and Executive Producer, LearningTimes, Brooklyn, NY
Learn more about our presenters and moderators
Registration
Not an AAM member yet? Join today and save!
$25 AAM Member
$95 Non-member
Register online nowordownload the registration form.Choose to learn from your desk or build community by inviting a group of co-workers to learn with you (e.g., around a computer monitor in an office or in a conference room setting). Hosting a webinar is also a great way to connect with colleagues from other institutions in your area! Please note: beyond a group experience, you will not be able to share your username and password with multiple people for simultaneous use. Note: No refunds will be given once registration has been processed.
Registration includes:
- On-demand access to the recorded webinar for up to six months from pruchase
- Access to the webinar forum and resources, including the webinar PowerPoint presentations
Webinar FAQs
Click here to learn how an AAM webinar works.
Online Forum
Click here to link to the online forum
The web conference learning experience will be extended using the Online Forum on the AAM website, exclusively for registrants and presenters. The forum will serve as an information and entry portal for web conference participants. Each participant will receive a login and password to access the forum.
The forum is where AAM will post all handouts and other resources in advance of the webinar, so that registered attendees will be able to download the materials and have them on hand during the program.
Reminder: The forum will require a unique login and password that will only allow the login to be used in a single instance. You will not be able to share the username and password with multiple people for simultaneous use.
Sponsorship Opportunities
Some sponsorship opportunities are still available for our webinar series. Get in front of thousands of museum professionals throughout the year!
Contact Greg Stevens at gstevens@aam-us.org.
