Marketing and Public Relations Recorded Webinars
Part 1: Audience Relationship and Web Ecosystems
Part 2: Tools, Planning and Buy-In
Leading experts in social network communication, 2.0 media, technology and public relations address a broad exploration of Web ecosystems, communication channel relationships, matching technology with audience, PR and journalism 2.0 and creating a strategic communications plan.
This webinar offers practical tips and case studies on how to better prepare and manage strategic crisis communication plans, develop crisis communication systems and tools in advance, respond effectively in crisis situations and reestablish or rebuild your institution's post-crisis reputation.
(Part of series, Straight Talk: Museums Rising to the Financial Challenge)
Join experienced PR and marketing colleagues in exploring the critical importance of strategies for communicating with your internal and external stakeholders, including information flow across the organization, cost-effective marketing tools, creative promotional partnerships and communicating mission and institutional values to your members and community.