Museums’ success hinges on their ability to attract and engage visitors. Explore the best resources from AAM and the Wallace Foundation as well as new content from contributors around the field as we seek proven approaches for building cultural audiences.
AAM has named former Smithsonian educator Sage Morgan-Hubbard as the Ford W. Bell Fellow for Museums & P-12 Education. Effective August 1, Morgan-Hubbard will lead AAM’s work to build the next era of learning—one in which museums play a starring role.
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