Skip to content

Futurist Friday: Immersing Yourself in Your Fears

Category: Center for the Future of Museums Blog

Today’s video–the Many Sad Fates of Mr. Toledano–is longer than my usual FF suggestion, but it is so sad, weird and thought-provoking I’m serving it up anyway. It would be well worth taking 24 minutes during lunch, or on a break, to watch this story all the way through.

After his mother died unexpectedly, photographer Phillip Toledano discovered that she had been hiding the fact that his father was suffering from dementia. Dealing with his mother’s death, and becoming his father’s caretaker, provoked massive anxieties about his own future, and he turned his exploration of those fears into a work of art. Tackling the question “how do you research the future?” he took a DNA test to identify genetically-based health risks,  and made several visits to fortune tellers, and used these clues as seeds for his own personal scenarios of potential lives. “I’m trying to envision all the possible ways my life might be in the next forty or fifty years,” he explains. These possibilities include having a stroke, becoming homeless, getting plastic surgery and gaining an immense amount of weight. For Toledano, this process of “naming intangible fears” makes the uncertainty of the future more manageable (though it does freak out his wife and mother-in-law). 


The Many Sad Fates of Mr. Toledano from The New York Times – Video on Vimeo.

“Life is so full of right angles..you have so many possibilities ahead of you, and you have no sense of what they are like…” That fear has the power to paralyze organizations as well as individuals. I’d love to see a museum undertake the institutional equivalent of Toledano’s immersive futures–cycling through a series of short-term transformations to explore their own intangible fears (and hopes).” Anyone interested? 

Skip over related stories to continue reading article

AAM Member-Only Content

AAM Members get exclusive access to premium digital content including:

  • Featured articles from Museum magazine
  • Access to more than 1,500 resource listings from the Resource Center
  • Tools, reports, and templates for equipping your work in museums
Log In

We're Sorry

Your current membership level does not allow you to access this content.

Upgrade Your Membership

Comments

Leave a Reply

Your email address will not be published. Required fields are marked *

Subscribe to Field Notes!

Packed with stories and insights for museum people, Field Notes is delivered to your inbox every Monday. Once you've completed the form below, confirm your subscription in the email sent to you.

If you are a current AAM member, please sign-up using the email address associated with your account.

Are you a museum professional?

Are you a current AAM member?

Success! Now check your email to confirm your subscription, and please add communications@aam-us.org to your safe sender list.