Increase the Impact: Ensuring Evaluation is Institution-Wide

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This webinar explores how to successfully foster an institutional culture where evaluation efforts and outcomes are utilized and embraced across departments and all levels of the organization to reach common goals. Speakers from various types of museums share their successes and challenges in this area leading to an active dialog on the process of organizational change.


  • Christy O’Grady, chief conservator, Indianapolis Children’s Museum
  • Martha Hill, vice president for public programs and visitor experience, Eiteljorg Museum of American Indians and Western Art, Indianapolis
  • Matt Sikora, director of evaluation and research, Detroit Institute of Arts
  • Christine Reich, director of research and evaluation, Museum of Science, Boston

Original program produced in collaboration with the AAM Committee on Audience Research and Evaluation Professional Network (CARE).

Sponsored by the Getty Foundation. Produced by LearningTimes.


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