Posts
Financial Sustainability
Explore dozens of articles, member resources, and On-Demand Programs on financial sustainability in museums.
Monthly Subscriptions Make Membership Easy to Say Yes To
As cultural organizations continue to face declining membership and significant lost revenue during the pandemic, many are seeking ways to engage new audiences and retain existing members. …
Running with Scissors (and a Mask!): COVID-19 Responses at Old Salem Museums & Gardens
Just as flexible buildings can withstand hurricane-force winds and earthquakes, flexible institutions can withstand monumental challenges like a global pandemic. Because of our four years …
Cash-Strapped Museums Looking for New Audiences Are Increasingly Doing Exhibits-for-Hire
“We’re all looking at new revenue streams for cultural institutions. We’re trying to rethink the admissions part of our overall budget now because even if you can be open, you can only be …
The Top Ten Alliance Blog Posts of 2020
If 2019 was a “whirlwind year,” 2020 was a full-blown tornado. Forces that had been gathering speed in the museum field—like growing emphases on digital content and diversity, equity, …
Attracting Charitable Giving through Education Programs
In this series of posts, EdCom’s Trends Committee is taking a deeper look at emerging phenomena identified in the 2020 edition of TrendsWatch from the Center for the Future of Museums. In …
Why Museum Store Sunday Matters More Than Ever This Year
Museum Store Sunday, the Museum Store Association’s (MSA) signature advocacy initiative, is fast approaching, happening this year on November 29 during the Thanksgiving holiday weekend. …
Running with Scissors: Creating a Sustainable History Experience (2017-2020)
You may know that Old Salem Museums & Gardens (OSMG) and The Museum of Early Southern Decorative Arts (MESDA) in Winston-Salem, North Carolina, have been making considerable changes …
Downsizing Our Museum in the Face of a Pandemic
According to the Alliance’s first COVID snapshot of museum operations, conducted this past summer, one-third of US museums expected to lose over 40 percent of their annual operating income …
Earning Income from Education Programs during COVID-19
In this series of posts, EdCom’s Trends Committee is taking a deeper look at emerging phenomena identified in the 2020 edition of TrendsWatch from the Center for the Future of Museums. In …
Brooklyn Museum to Sell 12 Works as Pandemic Changes the Rules
The Brooklyn Museum is using the proceeds from the sale for “direct care” including cleaning and transporting art, and to cover a portion of the salary of collections staff, …
Why We’re Staying Closed
Many museums are struggling with when, and whether, to open, reclose, and reopen. These enormously difficult decisions may determine whether the organization survives the current crisis. …
How Museums Can Generate Revenue Through Digital Content and Virtual Experiences
Ever since the COVID-19 pandemic forced museums of all kinds to close their doors, many have responded by shifting their attention to engaging audiences through virtual and remote channels. …