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2024 Annual National Snapshot of United States Museums

About the Report The 2024 Annual National Snapshot of United States Museums survey, conducted by AAM and Wilkening Consulting, was fielded in August 2024. It tracked key metrics the …

Peering into Percentages: A Q&A with Susie Wilkening

Spend enough time reading or talking about museums, and you will inevitably come across statistics that convey the vibrancy or challenges of our field. For every percentage point, there is …

8 Steps for Growing Investable Assets

At Northern Trust, we understand the value of partnership and shared history. Like the American Alliance of Museums, we believe that a community of like-minded individuals and organizations …

2024 Museum Board Leadership: A National Report

Museum Board Leadership 2024: A National Report, conducted by AAM and Slover Linett at NORC with support from Northern Trust, serves as the second iteration of Museum Board Leadership 2017. …

Report: Cultural Institutions’ 2022-2023 Investment Policies, Practices, & Performance

Download the report Introduction In 2023, the American Alliance of Museums, Fiducient Advisors, and The Morton Arboretum conducted a national investment benchmarking study aimed at …

External Pressures on Museum-Going: A 2023 Annual Survey of Museum-Goers Data Story

This visual Data Story is based on findings from the 2023 Annual Survey of Museum-Goers, a national survey of American museum visitors from AAM and Wilkening Consulting. Every year, the …

Leisure-Time Shifts in a (Mostly) Post-Pandemic World: A 2023 Annual Survey of Museum-Goers Data Story

There have been a lot of changes in how people live their lives over the past five years, largely (but not exclusively) due to the COVID-19 pandemic. While some of these shifts may benefit …

Museum Visitation—Frequency vs. Incidence Gaps: A 2023 Annual Survey of Museum-Goers Data Story

When we plot out certain demographic characteristics, we find that who visits museums frequently (and the gaps we discover) can be very different than who visits museums at all (the …

Museum Visitation: A 2023 Annual Survey of Museum-Goers Data Story

It's been 3.5 years since the COVID-19 pandemic devastated museum visitation. For some museums, visitation is back to normal. For others, well,…

Say Cheese! A Candid Snapshot of the Museum Sector

Last month AAM released the results of our fifth “snapshot” survey of the field. These snapshots, which started as a means of checking in on museums and museum workers during COVID …

2023 Annual National Snapshot of United States Museums

The 2023 Annual National Snapshot of United States Museums survey, conducted by AAM and Wilkening Consulting, was fielded March-April, 2023. Over 300 museum directors responded to this AAM …
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Now Available: On-Demand Sessions from AAM 2024

Category: Alliance Blog
Couldn’t make it to Baltimore this spring for the AAM Annual Meeting & MuseumExpo? Wishing you could replay a session that’s been on your mind ever since? Good news! A …

November Advocacy Updates – Museums Advocacy and What the election means for museums

Category: Advocacy Alert
Advocacy Alert – November 15, 2024 In this Alliance Advocacy Alert: Registration Opening Soon: Museums Advocacy Day 2025 – Feb. 24-25 Nominate a Legislator: Nominate a …

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